Oke Umurhohwo Foundation (OUF) Rebrands for Impact

September 2, 2024

Oke Umurhowho foundation, a Nigerian based NGO, focused on Education,
Health, Income and Community Development has recently undergone a series
of organizational and media restructuring based on international
operational standards.

This new identity reflects the foundation’s vision to contribute to
building a Nigeria where the cycle of poverty is broken through equal
access to standard education, quality healthcare and impactful
development opportunities for all.

Founded in 2019 with a vision of fostering equality and creating lasting
change, the Oke Umurhohwo Foundation is on a redefined mission to impact
the lives of 20,000 people by 2027 through transformative, education and
social impact programs. The restructuring showcases the foundation’s
commitment to this cause, highlighting its focus on making a significant
difference in the lives of those who really need it.

No one says it better than the founder, Hon. Oke Umurhohwo, an
award-winning marketing executive when he says “Our brand now embodies a
bigger vision with articulated steps to creating more impact. After five
years of working within our possibilities, we are now looking to explore
the limitless possibilities of improved branding, a much better team,
partnerships and collaborations. In all, we remain committed to
empowering individuals and communities through comprehensive programs
that address educational, healthcare and community developmental needs”.

Part of the new restructuring includes the vibrant new color scheme led
by orange, supported by white and maroon, representing optimism, purity
and strength. These colors will feature prominently across the
foundation’s communications materials as it continues to raise awareness
and mobilize support for its initiatives.

Furthermore, the foundation’s new logo features a play of the old logo
but more aligned as if to say, a sharper vision is ensued, features a
half-cut letter ‘U’ that also represents the letter ‘O’, symbolizing the
holistic approach to empowerment that Oke Umurhohwo Foundation
champions. This duality also reflects its focus on both individuals and
communities, reinforcing its mission to create impactful and sustainable
development opportunities.

Finally, the foundation also restructured its administrative processes
taking in more volunteers and professionals that now man several aspects
of the organizational structure. The organization has also adopted
industry standard training and staff policies to enable her new team of
staff and volunteers serve the demographics they are targeting better.

For more details on the foundation, its rebrand and any upcoming
projects, kindly visit our new updated website –
https://okefoundation.com.ng/ or follow the Oke Umurhohwo Foundation on
social media platforms at @okefdn.

Signed
Yarhere Teria
Head of Media and Advocacy,
Oke Umurhohwo Foundation.